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First e-Cigarette ~ I Love this product! I smoke a little less than a pack ...

from Tallahassee, FL reviewed blu cigs model 'Premium100 blu e-Cigarette' on September 12 2012:

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First e-Cigarette ~ I Love this product!
I smoke a little less than a pack per day, enjoy smoking and like my Brand of tobacco cigarettes. I decided to try e-Cigarettes hopefully to wean me away from the expensive "analog" traditional tobacco cigarettes and their health issues and getting more difficult to find and buy at stores...errrrrrr

I received my Premium100 blu e-Cigarette Starter Kit today. Received quickly and free shipping was a bonus...I ordered the Medium (Light) Magnificent Menthol (12mg Nicotine strength) thinking they would be strong enough as my "analog" cigarettes are Menthol Light 100s at 0.8mg Nicotine and 11mg Tar (and other toxins, carcinogens, carbon monoxide, bla bla bla). The Light strength delivers a great amount of vapor and satisfying and the Menthol flavor does not taste "greenish" and has a refreshing taste, not harsh and full of flavor. I was surprised-these deliver plenty of flavor and great taste, and yeah, the e-Cig & Pack look very unique. You can buy cartridges with less Nicotine down to zero if you wish and totally remove Nicotine intake all together.
I think they will replace my analog tobacco cigs totally and the e-Cigs taste way better and are surprisingly similar to smoking a tobacco cigarette, lots of smooth flavor and you get that inhaling sensation and very enjoyable.

I can't wait to try other flavor cartridges and try the Full Flavor Magnificent Menthol, which remain temporarily out of stock (still). You can buy cartridges at Walgreen Stores and web sites. If you want to try the blu e-Cig without buying the Starter Kit give the disposals a try... :-)
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