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I purchased this kit for several reasons: 1) I wanted to be able to smoke in ...

from Lansdale, PA reviewed blu cigs model 'Starter Kit' on January 26 2011:

Life of BatteryBattery Life
Vapor VolumeVapor Volume
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Cost, ValueValue vs. Cost
I purchased this kit for several reasons: 1) I wanted to be able to smoke in my home (and friends' homes) without the pervasive smell of smoke permeating everything; 2) I wanted to be able to reduce (and possibly eliminate) my traditional tobacco cigarette usage without giving up the effects of nicotine; and 3) I wanted to save money over purchasing traditional tobacco cigarettes. I can honestly say that blu e-cigs fit the bill on all 3 counts. I was visiting a non-smoking friend, and asked if I could use the blu e-cig inside his house. Once I explained how it worked, he agreed, and I was able to "smoke" in his house, which was much more pleasant than having to go outside in sub-freezing winter weather just to have a cigarette. While I have not cut out traditional cigarettes altogether, I have definitely reduced my consumption dramatically. Once I got used to how the blu e-cig operated and had used it for a few days, I got used to the flavor & vapor, and found that smoking a traditional cigarette tasted sort of...odd. I expect my consumption of traditional cigarettes will continue to decline.
Concerning the blu e-cig in particular, I do notice that the battery does not last as long as I had hoped, but as soon as I put a new battery on the cartridge, I immediately charge the depleted battery, so I'm never without a charged spare if I need it. It took a few days to get the hang of using the e-cig & getting a satisfactory amount of vapor, but now I have no problems whatsoever. The starter kit comes with 5 each of 5 different flavor cartridges (25 total), and I originally thought that I wouldn't like any of the flavors other than Classic Tobacco, but I must say that the flavors are very subtle, and actually quite nice. I think Vivid Vanilla is my favorite so far - slightly sweet but in no way cloying or overbearing.
In summary, I would definitely recommend the blu e-cig to friends (I actually have already!), and am very pleased with my purchase.
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